Refrigerated and Frozen Foods
  Home
  Subscribe
  eNewsletter
  Subscription Customer Service
  Online
  Breaking News
  New Products
  Our Take
  R&FF Extra!
  Supplier Round-up
  Webinars
  Podcasts
  Current Issue
  Cover Story
  Features
  Columns
  Departments
  Suppliers Marketplace
  Resources
  Archives
  Case Studies
  Calendar
  Classifieds
  Conferences
  Market Research
  Technical Papers
  Warehouse Guide
  R&FF Info
  Contact Us
  Media Kit
  Reprints
  List Rental
  Related Publications
  Dairy Foods
  Food Engineering
  Food Master
Search in: EditorialProductsCompanies
7-Eleven tests roast chicken, refrigerated pastas

August 31, 2010

ARTICLE TOOLS
EmailEmailPrintPrintReprintsReprintsshareShare



Convenience store giant 7-Eleven Inc., Dallas, has been testing sales of whole roasted chicken at some downtown Chicago stores this week, according to the Chicago Sun-Times.

Carole Davidson, senior vice president of strategic planning, told the paper, "It's to see if we can capitalize on home meal replacement."

The Sun-Times said the $7.99 birds join pasta dishes, including rigatoni with Alfredo sauce and peas and four-cheese ravioli with marinara sauce, in the stores' refrigerated sections.

The trial follows 7-Eleven's recent introduction of chicken wings and pizza in hot food cases, and similar items (self-rising crust pizza, mozzarella sticks, buffalo chicken wings and cream cheese jalapenos) within its 7 Select line in the frozen-food section, and the likes of grilled chicken with cheese and tortellini and sun-dried tomatoes in refrigerated sections.





|PrintEmail

Did you enjoy this article? Click here to subscribe to the magazine.













BNP Media
© 2010 BNP Media. All rights reserved. | Privacy Policy