New Retail Products

Make This Year’s Lent a “Little More Coastal”

SeaPak Shrimp & Seafood Co., based in St. Simons Island, Ga., and owned by Rich Products Corp., is taking the opportunity to show consumers how easy it is to SeaPak butterfly shrimp inbodymake everyday life a little more coastal.

Enter new Parmesan Encrusted Butterfly Shrimp, a comfort food twist on the brand’s tail-on butterfly shrimp product. Each shrimp has been coated with SeaPak’s signature breadcrumbs and tossed with zesty Parmesan cheese and Italian herbs. A packet of tomato Romano sauce—perfect for dipping—is included in each box.

“When you combine this new Parmesan shrimp with, say, an easy salad and crispy French bread, a delicious, well-rounded, meatless dinner can be on the table in 15 minutes,” says Daryl Miller, director of marketing. “Adding shrimp is always a simple and easy way to serve delicious meals that are big on taste. It’s ideal for busy nights.”

This new shrimp is available now at select retail outlets nationwide for a suggested retail price of $9.99 for an 18-ounce, family-size package.

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