New Retail Products

Non-Fat Greek Yogurt with Fruit Pieces on the Bottom

April 22, 2014
KEYWORDS greek yogurt / yogurt
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Newman’s Own, Westport, Conn., introduced its own version of non-fat Greek yogurt.Newman's Own blueberry yogurt

“We’re excited about launching Greek Nonfat Yogurt,” says Dave Best, vice president, marketing. “It gives consumers a great-tasting, healthy option while supporting our philanthropic mission [all after-tax profits and royalties from the sale of Newman’s Own products go to charity] and contributing to the common good.”

The difference in the Newman’s Own non-fat Greek yogurt is the fruit—big pieces of fruit on the bottom—plus a thicker, creamier yogurt texture. The yogurt has 12 grams of protein, five live and active cultures and 0 grams of fat.

They come in Blueberry, Pineapple, Strawberry, Peach and Black Cherry, and are sold in a 5.3-ounce cup in the dairy cases of Stop & Shop, Giant, Hannaford, Shaw’s, A&P, The Food Emporium, Pathmark, Waldbaum’s, Big Y and Price Chopper for a suggested retail price of $1.49.

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