New Retail Products

ICEE Brand Cake Bites

Swiss Colony Retail Brands, Monroe, Wis., introduced ICEE Cake Bites, a take on the ICEE frozen beverage in mini cake format. Swiss Colony ICEE cake bites

These hand-crafted cake bites blend vanilla cake and ICEE flavored ice cream in one bite-sized cake. Each 4.5-ounce, 9-count box features the iconic ICEE polar bear.

“Our goal is to bring unexpected flavors to traditional desserts,” says Lisa Christiansen, brand manager. “Partnering with other nostalgic brands adds excitement and relevance to the dessert category.”

They come in Lemon, Cherry and Blue Raspberry and boast a suggested retail price of $5.99.

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