Seattle, Wash.-based Vital Juice launched Vital Kids cold-pressed juices, a line of 100% organic, GMO-free, locally-crafted fruit and vegetable juices for kids.

Each 10-ounce bottle is packed with vital nutrients, essential enzymes and 100% organic fruit and vegetable juice inside kid-friendly packaging with fun illustrations of lively produce mascots.

The lineup includes:

Green Gorilla—cucumber, apple, kale, spinach, lemon and almond milk.

Captain Carrot—carrot, orange and almond milk.

Mr. Squeeze—orange, pineapple, grapefruit and almond milk.

Mrs. Beet—orange, carrot, beet and almond milk.

“Today’s parents and kids are more conscious about nutrition than ever,” says Edward Balassanian, founder and CEO. “Vital Kids was created because we think kids will enjoy the taste as much as parents will appreciate the nutrition.”

Vital Kids is available for a suggested retail price of $5.99 at Whole Foods Market, Metropolitan Market and other natural markets in Seattle and Portland.