Dietz & Watson, Philadelphia, Pa., introduced Originals, a new line of no antibiotics ever and organic deli meats, rBST-free cheeses and organic beef hot dogs.

“One of the main reasons for our success over the past 75 years has been our ability to not only react to consumer demands, but [also] to anticipate them, so we have been working hard on perfecting the Originals product line for years,” says Lauren Eni, vice president of brand strategy. “There is a lot of ongoing research into antibiotic use in livestock and its effect on resistant bacteria in humans, but regardless of where the science takes us, there is no question that consumers are interested in antibiotic-free and organic products.”

The new Originals line is unique in that Dietz & Watson partnered with farms that provide raw material that NEVER receive antibiotics, thus committing to the “no antibiotics ever” standards.

The Originals no antibiotics ever include Honey Maple Ham, Cotto Ham, Black Forest Ham, Applewood Smoked Ham, Classic Dinner Ham, Applewood Smoked Turkey Breast, Oven Roasted Turkey Breast, Herbed Turkey Breast, Oven Roasted Chicken Breast, Angus Roast Beef and All Beef Frankfurters.

The organic hot dogs come in Turkey Breast, Chicken Breast and All Beef Frankfurters.

The rBST-free cheeses include Baby Swiss, Yellow Cheddar and Picante Provolone.