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New Retail Products

P.F. Chang's Home Menu

April 20, 2010

 

Want the P.F. Chang's restaurant experience -- without leaving home? P.F. Chang's China Bistro Inc. and Unilever North America have introduced P.F. Chang's Home Menu, eight new premium frozen entrees based on P.F. Chang's bold menu creations.

Inspired by P.F. Chang's recipes, the line includes: Orange Chicken, Shanghai Style Beef, Sweet & Sour Chicken, General Chang's Chicken, Ginger Chicken & Broccoli, Beef with Broccoli, Shrimp in a Garlic Sauce and Shrimp Lo Mein. Officials say  two-serving entrees are convenient and easy to prepare, going from skillet to a "succulent high-quality meal at home" in just minutes. A patented packaging technology keeps food fresh-tasting for a premium dining experience.

"With a proprietary technology, we have been able to capture the bold flavors associated with P.F. Chang's in a frozen entree that is quick and easy to prepare," said Gaston Vaneri, senior brand building director at Unilever. "The result, P.F. Chang's Home Menu, is a delicious, flavor-packed meal for two that can be prepared at home in 13 minutes or less."

Officials say P.F. Chang's Home Menu line features high-quality ingredients, including Asian vegetables such edamame, water chestnuts, snap peas and bok choy. Each entree includes chicken, beef or shrimp, with up to 25 percent of total volume in protein.  All ingredients are prepared according to P.F. Chang's specifications, to provide consumers with a consistently satisfying meal each time.

"We're proud to present the new P.F. Chang's Home Menu inspired by our bold tasting, best-selling recipes," said Michael Welborn, president, Global Brand Development, P.F. Chang's China Bistro, Inc. "Whether they're dining at one of our nearly 200 Bistro restaurants nationwide or spending an evening at home, fans of the P.F. Chang's brand can now enjoy our vibrant, flavorful food whenever the craving strikes."

 

KEYWORDS: bistro Chinese food frozen entrees P.F. Chang's Unilever

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