Tula Foods enables shoppers to actually eat better without having to sacrifice on taste with Better Whey of Life (BWoL).

Consumers say they want to eat better, but often find excuses or reasons why they can’t stick to their “diet.”

Tula Foods, Inc., based in Evanston, Ill., enables shoppers to actually eat better without having to sacrifice on taste with Better Whey of Life (BWoL), an all-natural brand of Greek yogurt made with whey protein from grass-fed cows.

Unlike some Greek yogurt products, BWoL uses a unique process that retains the whey protein, making for a thick, smooth and silky yogurt.

"Better Whey of Life is about more than just making good-tasting food. It's about a food-losophy," says Daphne Mazarakis, founder and president. "We believe that a calorie is not just a calorie - it matters where your food comes from and whether it is filled with empty or high-value nutritious ingredients. That's why Better Whey of Life makes higher protein, lower sugar foods rich in good-for-you nutrients."

BWoL retails for $1.39-$1.69 for a 6-ounce cup of Blackberry Pomegranate, Strawberry Goji Berry, Raspberry White Grape, Acai Mixed Berry and Vanilla Bean and Plain flavor options.

They can be found in King Soopers and City Market Stores in Colorado and select cities surrounding the Rocky Mountain states, in Jewel-Osco in the Chicagoland area and in Whole Foods Market in northern California and the Rocky Mountain region.