Veroni Moves to 100% Recyclable Packaging for its Refrigerated Italian Deli Trays
There is 75% less plastic in Veroni’s new charcuterie packaging. The Italian, family-owned cured meat producer has developed innovative, sustainable trays to preserve the freshness, aroma, and taste of the authentic Italian charcuterie the company has been importing in the US since 2016. Once having enjoyed the delicious Veroni’s Italian prosciutto, coppa, or mortadella, you can easily dispose of the packaging separately in the proper paper and plastic recycling bins.
“We have developed a packaging that ensures the high-quality of our cured cuts and, at the same time, has a low environmental impact”, explains marketing manager, Emanuela Bigi. “While our mission is to offer US consumers the experience of savoring 100% Made in Italy charcuterie, we are committed to sustainability on every level. With the new trays, we aim to team up with environmentally conscious consumers, offering them an option that resonates with their choices.”