Dippin' Dots Part of a '90s-Themed Promotion for New Show 'Cruel Summer'
Freeform is bringing back the '90s with a series of marketing activations across the nation on April 24th to celebrate the premiere of the new, highly-anticipated series, Cruel Summer. Fans will be immersed in the '90s with giveaways from iconic brands including Dippin’ Dots, Steve Madden, and Amoeba Music, along with a special Instagram sweepstakes and a '90s-themed roller skating event at Westfield Century City.
From the executive producer, Jessica Biel, comes the chilling story of one girl, Kate Wallis, who goes missing. And another girl, Jeanette Turner, who mysteriously takes over her life. Told over three summers in the '90s, Cruel Summer will leave you torn between who to believe and what ‘the truth’ even looks like. Because the deeper you go in this mystery, the darker it gets. In this twisted tale, the truth is how you see it. CRUEL SUMMER will premiere with a two-hour event on Tuesday, April 20 at 9:00 PM EDT/PDT and will be available the next day on Hulu. After the series premiere, new episodes will air Tuesdays at 10:00 PM EDT/PDT.