Seal the Seasons Launches Frozen Smoothie Blends, Expands Distribution to Kroger Brands
Seal the Seasons, the first national brand to sell locally grown frozen produce, has launched a new line of Farmers Blends smoothie items, with key retailers nationwide. The brand’s distribution strategy has expanded space for Farmer Blends in over 1000 retail locations.
Seal the Seasons Farmer Blends are 32 oz. offerings that mix the best locally grown fruits with organically grown Tropicals like Mango, Banana, or Pineapple. Piloted in late 2020, Farmer Blend dollar sales have grown 68% in the last 12 weeks vs the prior period. Comparatively, the MULO frozen fruit category has grown 12% over the same period according to SPINS.