Valio USA Launches Line of Oat Yogurts Under the Oddlygood Brand
Valio USA is jumping into the alternative yogurt fray with a new line of oat yogurts making their U.S. debut. The yogurts garnered top scores for flavor, texture and aroma versus leading U.S. oat milk yogurt brands in a March 2021 consumer taste test conducted in Northern California by Curion, a consumer products testing firm.
Known for its Finlandia brand of cheeses and butter, Valio created the innovative alternative yogurt line as part of a growing suite of plant-based products made with simple ingredients under the playful brand name Oddlygood. In addition to oat yogurt, Oddlygood’s offerings, now sold in Finland, Sweden, Russia and Baltic countries, include Original Oat Drink, Barista Edition for coffee, cooking ingredients and plant-based sliced and shredded mozzarella, cheddar, gouda and smoked gouda plant-based cheeses.