Kerry’s Global Taste Charts Predict Flavors, Trends in ’22
Tastes that offer novelty, over-the-top indulgence and targeted health benefits are set to drive consumer preferences in the U.S. in 2022, according to Kerry, a leading taste and nutrition company.
Trends that were accelerated by the COVID-19 pandemic have developed further and will become more sophisticated in 2022, with consumers seeking new tastes paired with familiar formats and flavors. This will lead to interesting combinations, such as beer blended with kombucha and sage, and chocolate milkshakes with lavender and chilies.