Green Giant Introduces Zucchini-Based Tots, 2 Other Product Innovations
Green Giant announced the introduction of three new category innovations: Green Giant Restaurant Style sides, Green Giant Zucchini Tots and Green Giant Veggie Spiral Skillets to its growing portfolio of frozen sides and meals. All three lines of new releases will begin to appear in the freezer aisle of select grocers nationwide this month.
Green Giant Restaurant Style sides, are vegetable-based side dishes inspired by some of America’s favorite restaurants.
"The continued success of our Veggie Swap-Ins line proves that consumers are always looking for creative new ways to cook and eat their vegetables," said Kristen Thompson, president of Frozen & Vegetables and senior vice president of B&G Foods. "We developed our latest innovations in partnership with highly trained chefs to help make cooking delicious, restaurant-quality veggie-based meals and sides at home more convenient – and flavorful – than ever."