Ithaca Hummus Releases First-of-its-Kind, Kid-Friendly Hummus in Portable, Squeezable Pouch
Ithaca Hummus, known for its fresh ingredients and bold flavors, gives snack time a tasty upgrade with the launch of new travel-friendly snack, Ithaca Squeeze. Rolling out on to select grocery store shelves now, squeeze on the flavorful, craveable fun with a delicious boost of plant-based protein for a filling snack both kids and parents will enjoy.
Ithaca Squeeze is the first hummus product to come in a pouch for kids, offering a protein-packed, gut-friendly and wholesome snack for kids and adults alike. Available in three flavorful varieties, Plain, Beet, and Red Pepper, Ithaca Squeeze packs powerful flavor in a convenient, portion-controlled 3-ounce pouch with 5 grams of fiber and 7-8 grams of plant-based protein, to take with you wherever you go.
"As a parent myself, I know the challenge of providing kids with nutritious foods they'll actually want to eat," says Chris Kirby, founder and CEO of Ithaca Hummus. "We found that 1 in 4 parents are concerned their kids aren't getting enough protein, so we took this notion head on when creating Ithaca Squeeze, while also prioritizing the bold, delicious flavor Ithaca is known for. We look forward to creating more unique products that surprise and delight our loyal fans and stand out in the crowded snack space, while also bringing added value."