Kraft Heinz Names Diana Frost as Chief Growth Officer of North America
The Kraft Heinz Company announced the appointment of Diana Frost as chief growth officer of the company’s North America Zone, a move that will further the company’s ambition to lead the future of food by bringing together marketing and disruptive innovation under Frost’s leadership. Frost previously served as the head of North America Disruption & Canada chief marketing officer for The Kraft Heinz Company.
As chief growth officer of North America, Frost will be responsible for growing Kraft Heinz’s innovation engine as well as driving best-in-class, award-winning marketing for the company’s iconic brand portfolio. In this role, she will both oversee The Kitchen, Kraft Heinz’s in-house agency delivering creative ideas at the speed of culture, and manage the company’s digital, personalization and paid media teams.