HP Hood, Lynnfield, Mass., launched Soup Boutique, a touring food truck sampling chef-created soups featuring Hood cream.
Through Dec. 13, Hood will be sampling hot soups at select locations on specific dates in Boston, Portland and Providence. Each stop will offer two soup selections—one original recipe created by a leading local chef based in that stop’s city, and one classic Hood soup recipe prepared by chef Jonathan Dunn of Lavishly Dunn Catering. Fans can follow the truck on Facebook and on Twitter by using the hashtag #HoodSoupTruck for a chance to win a Hood Soup Boutique prize package each week of the tour. In the spirit of holiday giving, Hood is donating $1 to a local food bank in each city for every sample distributed.