Study: Senior Leadership is No. 1 Driver of Sustainability
Innovation, collaboration and technology are key to breakthroughs, but barriers still remain, according to a study conducted by Economist Intelligence Unit, New York.
The study, “Sustainability Insights: Learning from Business Leaders,” was commissioned by Atlanta-based Coca-Cola Enterprises, a bottler and distributor of Minute Maid brands, among others. The research, based on a survey of more than 300 European business executives, explores how businesses' sustainability strategies have performed in recent years and identifies the key drivers for future success.