Nestlé USA, Glendale, Calif., expanded its Häagen-Dazs brand to include a new gelato line and new Limited Edition ice cream flavors.
"We have a very dedicated fan base that is always looking for ways to enhance the ice cream or gelato experience," says Alex Placzek, brand director. "The response to our gelato line has been overwhelmingly positive, and we are thrilled to offer fans a mix of new flavor options—some are innovative and modern while others are a tribute to Italian flavors that have been around for centuries."