Yoplait Brings Runway Style to New Yogurt Packaging
General Mills, Minneapolis, introduced its Yoplait Signature Collection, a series of runway-style yogurt cups designed by fashion designer Christopher Straub.
“Yoplait’s palette of colors and flavors really inspired me for this project,” says Straub. “For me, fashion is more than designing clothing—it’s about translating real-life textures and lines into statement pieces. I wanted to find the personality in each flavor and bring it front and center.”