Chobani Launches New Products to Further Grow Category
Chobani LLC, Norwich, N.Y., announced a portfolio expansion and new marketing initiatives to continue its category leadership and deliver on its mission to provide better food for more people.
To launch its new platform designed specifically for kids and tots, Chobani Kids and Chobani Tots Greek yogurt pouches will feature iconic Disney and Marvel characters such as Winnie the Pooh and Spider-Man. Additional characters such as Doc McStuffins will launch in the summer.