Study: Packaging purchasing decisions driven by service attributes
Service attributes are driving the purchasing decisions of packaging containers, materials, equipment and supplies, according to research conducted by Priority Metrics Group (PMG), Roebuck, S.C.
PMG conducted more than 40 proprietary research projects on behalf of packaging suppliers (materials, containers, equipment and supplies) over the past two decades. After interviewing more than 4,000 purchasers, PMG identified how buyers of packaging rank performance and which of the categories are of higher importance.