Schwan’s forms team of up-and-coming chefs to develop new frozen foods
The Schwan Food Co., Marshall, Minn., formed the Schwan’s Chef Collective, a team of up-and-coming U.S. chefs who will assist in developing the next generation of Schwan-branded frozen foods. This announcement comes on the heels of the company’s simplicity ingredient initiative, a commitment to removing four ingredient groups from foods sold by every subsidiary of Schwan, including Schwan’s Home Service, Inc., Schwan’s Consumer Brands, Inc. and Schwan’s Food Service, Inc.
“We believe the Schwan’s Chef Collective will help us change the way people think about the frozen food category," says Dimitrios Smyrnios, chief executive officer. "We are proud to work with these talented chefs to make a spectrum of great food—indulgent-to-wholesome, convenient-to-authentic and simple-to-sophisticated—with the goal of exciting our retail, foodservice and home-delivery customers."