London university develops electronic screen label for packaging
The scientists collaborated with technology company Novalia, UK, to create a new way of displaying information on packaging.
Instead of reading a label, consumers could be interacting with an electronic screen on packaging, thanks to a revolutionary new development by scientists at the University of Sheffield, London.
The scientists collaborated with technology company Novalia, UK, to create a new way of displaying information on packaging. More complex developments could include a countdown timer on the side of a packet to indicate when a timed product is ready.