Freshway Foods, Sidney, Ohio, introduced its new fall/winter line of fresh deli salads, featuring ancient grains, including farro and quinoa, as well as heirloom vegetables, such as golden beets and rainbow carrots.
“We are listening to the marketplace, and we are listening to our customers,” says chef Douglas Bond, new product development manager. “We continually study what is going on in the marketplace with an eye on trending ingredients and flavors, and we add that knowledge to feedback from our customers on what their consumers want in order to build a better salad.”