Explore how breakfast trends are influencing U.S. consumer foodservice and retail purchases.
In foodservice, breakfast represents a vast frontier to capture additional dining dollars. In fact, sales during the breakfast daypart reached an estimated $52.2 billion in 2015 and are forecast to climb to $60.4 billion by 2019, according to Mintel, Chicago.
On the retail side however, consumers are diversifying their breakfast selections, from yogurt to frozen breakfast sandwiches and even frozen snacks like bagel bites. They’re also opting for foods that are quick to prepare and eat and offer an affordable alternative to eating out.