Industry experts agree that the growing popularity of online grocers and evolving shifts in consumer food preferences are creating opportunities and challenges for food growers, processors, shippers, distributors and sellers.
While online sales represent a fraction of the total retail grocery market today, IBIS World, Los Angeles, forecasts a growth of 9.5% annually. Business Insider research provides an even more expansive view. It predicts between 2013-2018, online grocery sales will grow at a compounded rate of 21.1% annually, giving food processors the opportunity to sell their products through another robust distribution channel.