How reclosure technologies, zipper applications elevate consumer brands
Kellogg Co., Battle Creek, Mich., turned to Zip-Pak, Manteno, Ill., to institute a packaging solution for its MorningStar Farms brand.
“Flexible packages featuring Zip-Pak closure solutions deliver higher levels of cost and production efficiency, greater shelf differentiation and consumer preference in comparison to their rigid package counterparts,” says Carrie Strieter, director, strategic marketing and innovation for Zip-Pak.