In today’s cold food industry, refrigerated and frozen foods manufacturers are faced with an increasing number of challenges – from making sure products are easy to ship and transport to meeting necessary compliance regulations. And, while product packaging and labeling might not seem important in the overall equation, these two finishing components are vital to ensuring products make it through the cold food chain successfully.
A cold food package, for example, is precisely designed to keep cold food and beverage products fresh, preserved and protected. But, in order to do so, there are many factors manufacturers need to consider, such as storage, shelf life, varying environments and temperatures, the possibility of food package interactions, costs and branding. And, although cold food labeling comprises just one small piece of the entire packaging process, should the label fail, the resulting implications can be enormous.