Research shows increase in new product introductions in 2017
The first nine months of 2017 displayed a significant increase in new UPC codes vs. the same period in the prior year, with refrigerated yogurt experiencing a 14.5% increase.
Price-Trak, New York, announced key findings for the first nine months of 2017. The study pertains to data that was collected from a confidential panel of wholesalers and retailers and included nearly 40,000 items and over a half million trade promotions or deals.
The first nine months of 2017 displayed a significant increase in new UPC codes vs. the same period in the prior year, with refrigerated yogurt experiencing a 14.5% increase.