Study reveals what Millennials want in foodservice at retail
Millennials want healthier alternatives when selecting meals from a retailer’s foodservice department.
When it comes to foodservice at retail, Millennials are no different. In fact, Millennials are driving the trend of foodservice at retail, so understanding this shopper segment is critical.
The “Power of Foodservice at Retail” report, published by the Food Marketing Institute (FMI), Arlington, Va., looks at trends in retail foodservice and details how Millennial shoppers look at meals they prepare at home, eat in restaurants, take out and have delivered to them.