Cumberland Farms adds new flavor to Ultimate Scoops private label ice cream line
Cumberland Farms, Westborough, Mass., launched a new flavor to its private label Ultimate Scoops ice cream line.
The new flavor—Blissful Breakfast Club—is the result of a company-wide contest asking employees to create a new, out-of-the-box Ultimate Scoops flavor. The new flavor is made with maple flavor and creamy ice cream with fruity swirls of blueberry and chunks of Belgian Waffle.