Survey: Nearly half of U.S. consumers avoid GMO foods
The IFIC Foundation tested reactions to the three BE labeling symbols and two variations of text disclosures.
Labels proposed by the U.S. Department of Agriculture’s Agricultural Marketing Service (AMS) to disclose “bioengineered” (BE) foods dramatically increase a wide variety of consumer concerns, especially regarding human health, according to new research by the International Food Information Council (IFIC) Foundation, Washington, D.C.
The IFIC Foundation tested reactions to the three BE labeling symbols and two variations of text disclosures. In every combination, levels of concern across a variety of factors increased—often substantially—when a disclosure label was applied.