Ask any refrigerated food company about their top opportunities to improve operating expenses, and you’ll likely hear about their need to reduce transportation costs. One of the most talked-about means to do so is digital load matching, otherwise known as the “Uberization” of freight.
Digital load matching uses digital, app-based technologies to match customers’ needs in freight services with available truck capacity, dramatically reducing or even eliminating empty space on trailers and trucks. Much of this spot market freight is handled by “load boards,” featuring interactions—often by phone—among shippers, brokers, carriers and owner-operators.