Study: Food safety, health and wellness most memorable news articles in 2018
The news of plastic straw bans across America ranked as 2018’s No. 1 food news story, followed by Dunkin’ Donuts, Canton, Mass., changing its name to Dunkin’.
For the first time in the 16-year history of the Annual Food News Study, produced by Hunter Public Relations, New York, environmental advocacy broke through as the most memorable story of 2018. In addition, the study found the importance of all food news surged amongst Americans, with almost half saying that food and nutrition news are more important than any other type of news, marking the highest level of importance seen in more than half a decade.
Hunter Public Relations commissioned a study to identify the top food news stories according to the opinions of Americans, providing a trended perspective on the magnitude of importance food news has to Americans, the types of news stories resonating today relative to prior years and the media sources used for gaining information on food. The study goes on to identify the impact of these stories across the entire continuum of consumer engagement by measuring the degree to which these stories changed consumer opinion, behavior and spurred advocacy.