Square Roots implements barcode that traces produce’s path from seed to store
Square Roots grows food using a hydroponic technique that requires 90% less water than conventional agriculture.
Square Roots, a Brooklyn, N.Y.-based indoor urban farming company, developed a way for consumers to see exactly where, when and how their food is grown.
Called the “transparency timeline,” Square Roots captures and analyzes a multitude of data points during the process of growing food.