Survey reveals U.S. consumers learn about healthy food trends via social media
Called the "Siri for brands," Suzy is a consumer intelligence platform that unlocks critical consumer insights to help organizations make better and more informed decisions—faster.
Suzy, New York, asked U.S. consumers where they are most likely to first hear about the latest in healthy food trends. The results, powered by the platform's on-demand network, reveals that regardless of their interest in health, all survey respondents are most likely to hear about the latest in healthy food trends from their friends, family or social media, as opposed to television, blogs, magazines or online news sources.
The study says healthy eaters are most likely to learn about the latest healthy food trends via the following: