Kroger, private investment firm form PearlRock Partners to spur growth in next generation of CPG brands
The new platform will leverage Kroger’s merchandising capabilities and predictive analytics.
The Kroger Co., Cincinnati, (NYSE:KR) and Lindsay Goldberg, a New York-based private investment firm that focuses on partnering with families, founders and management teams seeking to actively build their businesses, formed PearlRock Partners, a new platform that will identify, invest in and help grow the next generation of leading consumer product brands.
The new platform will leverage Kroger’s merchandising capabilities and predictive analytics along with Lindsay Goldberg’s deep consumer expertise and nearly 20-year track record of investing in and supporting family-owned and founder-led companies.