Study: Augmented reality, frictionless commerce are the future of retail, CPG
Brands across all industries will have an opportunity to deliver on the “healthy for me and healthy for we” expectations.
Nielsen, Chicago, announced its predictions for technology, consumer packaged goods (CPG) and retail for 2020.
Nielsen’s forward-looking vision is fueled by the open, cloud-based Nielsen Connect platform, which helps CPG manufacturers and retailers spot emerging trends and diagnose performance gaps.