Aqua ViTea Kombucha Adds to Executive Team with New Hires
Aqua ViTea, the largest kombucha brand on the East Coast, has made three strategic executive hires: Chris Gallant, Chief Sales & Marketing Officer; Steve Konczal, Chief Financial Officer; and Chip Nolin, Chief Operating Officer. To capitalize on the fast-growing market of hard kombucha, the company is also bringing on Billy Keighley as Sales Director of its alcoholic kombucha line, AfterGlow. With their combined knowledge and experience, the four industry veterans will join forces to expand Aqua ViTea's retail presence as the company focuses on its next stage of growth.
"Aqua ViTea is growing at three times the category rate, and we plan to capitalize on this momentum by strengthening our presence as a top national brand within the next couple of years," said Jeff Weaber, Founder of Aqua ViTea Kombucha. "We are focused on building our distribution partnerships, expanding our retail presence, and activating the brand in the market, especially as kombucha continues to gain popularity. Chris, Billy, Steve, and Chip have an outstanding reputation for taking both large and small brands to new heights, and I look forward to the impact they'll have on Aqua ViTea's success with their combined expertise."