Beyond Meat and Simply Fresh Partner for Ready-to-Eat, Plant-Based Taco Salad
FiveStar Gourmet Foods is setting the trend by partnering with Beyond Meat to bring more salad protein choices to consumers. FiveStar, the nation’s premier salad brand, is introducing a new Simply Fresh Taco Salad made with Beyond Meat, featuring plant-based beef crumbles from Beyond Meat, a leader in plant-based meat. The new 7.5-oz complete salad recently debuted in Publix supermarkets. Available to retailers nationwide starting in January, the salad is just one of the many new product possibilities for the culinary giant.
“We are thrilled to be working with Beyond Meat, a company we appreciate and respect. This partnership allows us to be more versatile with our main product lines and enables us to feature plant-based protein as a key ingredient within all of our fresh, prepared categories, such as salads, breakfast and meal entrées,” says Tal Shoshan CEO of FiveStar Gourmet Foods. “From a culinary perspective, the Beyond Beef Crumbles are delicious, innovative, versatile and are designed to look, cook and taste like beef—which our chefs really like. Also, more importantly, a company like Beyond Meat aligns with our core values for innovation and sustainability, using high-quality ingredients to build food that’s better for people and the planet.”