US Foods Rebrands 72 Smart Foodservice Warehouse Stores to US Foods CHEF'STORE
US Foods announced that effective March 1, Smart Foodservice Warehouse Stores will be rebranded as US Foods CHEF’STORE. US Foods acquired Smart Foodservice Warehouse Stores in April 2020 to accelerate growth in the cash and carry market. This change will combine the power of the US Foods brand with the assortment, pricing and customer service of Smart Foodservice Warehouse Stores and pave the way for an enhanced customer experience.
“Our new CHEF’STORE branding represents the next step in our continued partnership with US Foods,” said Derek Jones, president, US Foods CHEF’STORE. “Smart Foodservice Warehouse Stores and US Foods share a commitment to providing best-in-class service to our broad customer base which includes restaurant operators and foodservice professionals. We are excited about the additional benefits this will offer our loyal customers.”