The Urgent Company is using animal-free whey protein made by Perfect Day to bring Brave Robot to life. Made without the use of a single cow, Brave Robot is a new kind of animal-free dairy ice cream and is part of a new category that will change the future of food. Led by industry veteran Paul Kollesoff, The Urgent Company harnesses the latest innovations and food science to create revolutionary, exceptional tasting, and sustainable animal-free foods with less impact on the planet.