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Most of the today’s growth in grocery spending is happening online, but the additional cost of assembling/fulfilling these orders makes the business less profitable than typical sales through the store.
Brick Meets Click, Barrington, Ill., completed an independent analysis to quantify the dollar impact to grocers of using a leading software-based fulfillment platform for online orders designed to reduce labor costs and drive higher sales.
Customers want a personalized and consistent experience across channels, and retailers aim to deliver on that promise within the next 2 years, according to a study presented by enVista, Indianapolis, Ind.
Online grocery sales have grown over 15% on a year-over-year basis in 2019, thus far, and now account for 6.3% of total grocery-related spending by households in the United States, according to a U.S. e-grocery market report by Brick Meets Click, Barrington, Ill.
Online U.S. consumer spending for groceries is forecasted to grow 15% vs. the prior year, increasing the overall share captured by online in 2019 to 6.3%, according to Brick Meets Click, Barrington, Ill.
Grocery shoppers that use online services most actively increased their weekly online spending as a percent of total weekly grocery spending from 28% in 2017 to 46% in 2018.
Online grocery spending has reached 5.5% of total grocery spending in the United States, according to a new study by Brick Meets Click, Barrington, Ill.