Afia Za'atar Falafel

Mediterranean food brand Afia introduced its sixth falafel flavor as its boldest take on the founders’ Syrian roots. Afia Za’atar Falafel was created as a love story to the Founder Farrah Moussallati Sibai’s favorite spice blend and the company took a chance that American consumers would try and experiment with the spice mix. Za’atar is a traditional Middle Eastern spice blend that consists of a range of spices, including dried thyme, oregano, sumac, toasted sesame seeds, and salt. Afia’s spice blend is proprietary but as with many of their products seeks to update traditional favorites. Afia’s Za’atar Falafel variety are vegan, gluten-free, soy-free, nut-free, made of all-natural ingredients and convenient to prepare. This flavor is a fusion of garbanzo beans blended with toasted sesame seeds and Mediterranean herbs & spices.

Amy’s Kitchen Organic Black Bean & Cheese Burrito

Every Amy’s burrito offers a restaurant-style experience in the comfort of your home. As with all of our handhelds, these burritos are crafted with tortillas made in-house, hand wrapped and filled with organic ingredients and traditional spices. This traditional restaurant-style burrito is filled with Amy’s organic house-made burrito sauce, black beans, Monterey Jack cheese and a delicious blend of mild chiles. We keep in mind dietary restrictions and lifestyles and this particular burrito is soy free, tree nut free and kosher.

CHi-Rizo, Ground Plant-Based Pork

CHi Foods is the world's first Certified Organic and regenerative, plant-based pork. CHi Foods’ star ingredient is the Sacha Inchi Nut — a protein-packed superfood nut, rich in plant-based Omega 3s. The brand's proprietary roasted CHi Nuts boast eight-times more omega-3s than pink salmon, have zero net carbs, and offer 25% more protein than pork. The Sachi Inchi Nuts are ethically sourced from Southeast Asia. The brand also supports indigenous communities and works with a diverse supply chain, including BIPOC farmers in Thailand, Ecuador and Peru. CHi Foods' CHi-rizo is non-GMO, soy-free, gluten-free, Keto and Paleo-friendly, and is free of the top 9 allergens. It has the taste, look, and mouthfeel of pork which took nearly a decade of research and development to create. CHi-Rizo is ready in just four minutes and versatile enough for carnivores and vegans alike.

Del Monte Veggieful Pizza Pocket Pies

Veggieful Pizza Pocket Pies are a convenient and delicious heat and eat option that lets you sneak in more veggies into your daily diet. Veggieful pocket pies come in three flavors and contain a full serving of veggies, making a better for you snack that the entire family can enjoy.

Do Good Chicken

Do Good Chicken was born from the simple idea that food choices can make a difference in the fight against food waste and climate change. Do Good Chicken employs a closed loop system, working with grocers to upcycle their surplus food (after community donations are made) into nutritious animal feed. Do Good Chicken is the first verified carbon-reduced chicken: Each Do Good Chicken saves approximately four pounds of surplus groceries from being thrown away, preventing the release of approximately three pounds of greenhouse gases. Do Good Chicken is 100% natural, hatched, raised and harvested in the U.S., made with no artificial ingredients, antibiotics, hormones or steroids and cage-free. Additionally, packaging trays are made from rPET (recycled PET containers) and 100% recyclable.

Easy Pan Veggies

Easy Pan Veggies is a modern conventional cut veg product that leverages the one pan cooking trend popularized by Instagram and Tik Tok. Along with on point flavors and non-standard vegetable blends, this line offers shoppers something different within the same price point for a 12-ounce size. Easy Pan Veggies come in three flavors: Everything, Garlic Parmesan and Garden Ranch and include unique fresh vegetable mixes such as green beans, sweet baby broccoli, leeks and Brussels sprouts. Easy to prepare, the roasting kits can be used as a side dish or enjoyed as a full meal with the addition of protein. Easy Pan Veggies have no additives or preservatives.

Good Foods Grab & Go Snack Packs

Good Foods’ Grab & Go Snack Packs featuring the brand’s Chunky Guacamole and Plant Based Queso Dip, served with tortilla chips — are the ultimate combination of easy and healthy snacking, addressing increased customer interest in convenience without sacrificing flavor and freshness. Good Foods introduced the new 2.5-ounce, all-in-one snacking product to help consumers stay fueled throughout the day. Lifestyle changes — including work-from-home and hybrid work schedules — have generated more demand for convenient snacking at home, as well as continued demand for on-the-go snacking. In addition, Grab & Go Snack Packs are made using high pressure processing technology for ultimate flavor and freshness. Both varieties are Non-GMO Project Verified, vegan, gluten-free and contain 180 calories or less.

GOOD PLANeT Foods’ Cheddar with Cashews Snack Pack

With snacking growing quickly in the U.S., these new Snack Packs are a delicious, healthy and satiating alternative. The products feature simple, clean ingredients and are vegan, dairy-free, gluten-free, soy free, lactose free, allergen free, and Non-GMO Project Verified. One side of the Snack Packs is filled with GOOD PLANeT Foods signature plant-based cheddar cheese cubes, while the other side contains cashews and dried cranberries. GOOD PLANeT Foods is proud to create plant-based cheese utilizing ingredients such as coconut oil, plant starches, and proteins that help provide a superior taste and creaminess.

Hearth & Fire Pizza 

Frozen-pizza skeptics can be pleasantly surprised by Hearth & Fire, pizza that is created by artisans who believe in taking the time to make great pizza. Hearth & Fire pizzas use proprietary dough to create the perfect crust and feature premium-topping combinations using the ingredients such as roasted shiitake, Portobello and cremini mushrooms, whole basil leaves, caramelized onions, mozzarella medallions and goat cheese. Fermentation adds flavor and texture to the crust: Hearth & Fire takes special care in monitoring every minute of the minimum 20-hour ferment process and treats its crusts to an open fire in a similar style to a traditional pizza oven. Hearth & Fire took an innovative vacuum-sealed approach to its packaging to ensure the craft-quality is preserved.

Home Chef Pizzas + Flatbreads

Home Chef's ready-to-bake pizzas and flatbreads hit shelves in October, 2022, and are available at select nationwide stores in the Kroger Family of Companies. The new pizzas and flatbreads are ready to pick up at your local store and bake in the oven as soon as you get home. They take as little as 15 minutes to make! Home Chef's ready-to-bake pizzas (serves 5, SRP: $6.99) have wood-fired style crust for the perfect combination of chewy and crispy. Varieties include Five Cheese, Pepperoni, Meat Lovers, Italian-Style Supreme and BBQ Chicken. Home Chef’s ready-to-bake flatbreads (serves 3, SRP: $6.99) offer a crispy, crunchy texture with premium toppings in every bite. Varieties include Margherita, Pepperoni Mozzarella and Chicken Bacon Ranch.

Ithaca Grillo's Pickle Hummus

Ithaca Hummus, known for its fresh ingredients and bold taste, continues to push flavor boundaries beyond old-fashioned flairs. This curiously crisp and fresh dill pickle hummus blends real Grillo’s Pickles with Ithaca’s distinctive hummus to create a crave-worthy dip and an “old school deli flavor.” Ithaca Hummus is plant-based, vegan, Non-GMO Project Verified and gluten free. To create its dips, Ithaca cooks their garbanzo beans fresh and squeezes real lemons for juice. Next, they add raw garlic and 100% olive oil to create a super fresh and even more flavorful product. The packaging is the perfect representation of the Ithaca brand showcasing its mission statement and quality promise, all while paying homage to the Grillo’s cartoon pickle graphic and keeping that eye catching pickle green color throughout.

Joyba Bubble Tea Blueberry Pomegranate

Joyba Bubble Tea is more than just a tea, it is a line of boba shop-inspired beverages made with real brewed tea infused with vibrant fruit flavors and the perfect amount of popping boba. The new Blueberry Pomegranate line extension is deliciously refreshing and contains no artificial flavors or artificial sweeteners, perfect for on the go to give you a little burst of joy in every sip.

La Terra Fina Tzatziki with Feta Dip & Spread

Feta cheese comes together with cucumbers and Greek yogurt to create this rich and delicious Tzatziki with Feta Dip & Spread. Perfectly balanced with a smooth and creamy texture, the feta adds a tangy, slightly salty flavor to the freshness of this dip. It’s perfect for adding something special to sandwiches, veggies, and even salads with its spreadable texture. To differentiate this product from other cucumber-yogurt dips on the market, La Terra Fina uses no artificial colors, flavors, or preservatives and incorporates delicious chunks of feta and cucumber into each bite. The flavor is also Keto-friendly, and gluten-free, and the dairy used to make it comes from cows not treated with rBST. Available in 10-ounce tubs, La Terra Fina is meeting shoppers’ requests for sustainable packaging through 100 % recyclable PET plastic containers.

Little Leaf Farms Sweet Baby Butter Leaf

Little Leaf Farms uses advanced greenhouse technologies to grow fresh, local, sustainably-farmed lettuce delivered from its greenhouse farms to grocery stores within 24 hours, 365 days a year. Grown in Little Leaf Farms’ state-of-the-art greenhouse, Sweet Baby Butter Leaf features a sweet flavor and tender yet crispy texture. Sweet Baby Butter Leaf follows in the footsteps of all other leafy green offerings from the brand in that it is free of pesticides, herbicides and fungicides and grown by harnessing sunlight and fresh rainwater for sustainable production. This new variety has added a unique taste and texture to Little Leaf Farms’ product line while also maintaining the quality and eating experience that consumers already love, making it a great addition to any meal from sandwiches to salads and perfect for lettuce wraps.

Mochidoki Mochi Ice Cream

Mochi ice cream has been a growing category and item but the space has long been dominated by only two brands. Mochidoki has taken mochi ice cream to the next level creating a truly premium option. In addition the patent pending packaging helps improve and ensure consistent quality and user experience.

Paolo Rovagnati Gourmet Cold Cut  

The new Paolo Rovagnati Black Label line of gourmet cold cut meats is imported from Italy and sliced in the U.S., ensuring the most authentic and fresh cuts possible. The range of salumi is designed to guide consumers on a journey through the authentic Italian experience. This means the highest quality meats and clear indication on the sleek packaging as to the best way to enjoy each cut, as well as an individual wine pairing recommendation for the cut to help consumers get the best possible taste of Italy. The line is designed to satisfy a wide range of palates, with an offering of Salame Milano, Salame Napoli, Hot Soppressata, Classic Mortadella, Prosciutto Crudo, and Italy's favorite, Prosciutto Cotto Classic.

Pescanova Toss & Serve Shrimp

Pescanova's value-added, ready-to-cook Toss & Serve Shrimp meets consumer demand for convenient solutions to make mealtime easy. Pescanova Toss & Serve Shrimp features responsibly sourced shrimp that is pre-sauced and ready to cook, making it a great option for consumers who love shrimp but don't necessarily want to spend the money at the fresh seafood counter or the time it takes to clean, prep and season the shrimp. The frozen, pre-sauced shrimp cooks in just eight minutes for a fast and flavorful meal any time of day. It can be served as is or with rice, pasta or veggies for a restaurant-worthy meal in minutes. Toss & Serve Shrimp is available in three flavors: Shrimp with Salted Butter and Garlic Sauce, Shrimp with Citrus Herb Sauce and Shrimp with Chipotle Sea Salt Sauce.

SAMBAZON Açaí Smoothie Cubes

No blender? No problem! New blender-free SAMBAZON Açaí Smoothie Cubes are the answer for consumers’ growing interest in convenience and ease without sacrificing quality or ingredients. This new format provides consumers with a solution that solves multiple barriers in the smoothie-making process and incorporating Açaí into their routine. Bringing back the “set it and forget it” mentality, just add smoothie cubes and desired liquid to shaker cup allow to thaw, return and enjoy your smoothie on-the-go. For a quicker smoothie, Smoothie Cubes were also crafted to blend in seconds using single-serve travel blenders that are increasing in popularity amongst consumers. Each flavor comes with nutritional support benefits including gut health and immunity support.

Savorly Plant-based Puff Pastry Dogs

We are always looking to innovate and keep things interesting for our customers. Above all, flavor is a top priority for Savorly, and we wouldn't launch a product that doesn't taste amazing. We wanted to make sure that our Plant-based Puff Pastry Dogs tasted like the real thing and they do.

Via Emilia Frozen Organic Rainbow Cauliflower

This versatile and nutritious vegetable is not only stunning in appearance, but also incredibly easy to prepare. Via Emilia's Rainbow Cauliflower is 100% organic, free from pesticides and chemicals. If you want to elevate your cooking game, add a touch of color to your meals, and enjoy a delicious, nutritious, and safe product, then Via Emilia's Rainbow Cauliflower is the product for you. It's the perfect ingredient to help you create memorable and delicious dishes that you'll be proud to serve to your guests.

Surfer Boy Pizza

In collaboration with Netflix, Palermo Villa, Inc. created Surfer Boy Pizza; unique, pizzeria-style pies inspired by Surfer Boy Pizza from the hit Netflix series, “Stranger Things.” The frozen pizzas, which were initially a Walmart exclusive, but now can be found at Walmart and select retailers, were created for fans of the show for season 4. The initial sales were explosive and made it difficult to keep on the shelf. Within months of its May release, Surfer Boy quickly became one of the top selling brands in the massive frozen pizza category.

Violife French Onion Dip

Violife French Onion Dip packs all the creamy goodness of a classic French Onion Dip, without the dairy. Made with simple ingredients including coconut oil and real onions, Violife French Onion Dip is made to dip, dunk, dollop, or drench everything from chips to veggies! A must-have staple for your next gathering, Violife French Onion Dip is everything you know and love, and your guests will be pleasantly surprised to hear that it is dairy-free and plant-based.

Woodstock Frozen Pastas

Produced in Italy, Woodstock’s Frozen Pastas are a premium meal solution created to offer consumers quick and simple dishes that don’t sacrifice on taste, nutrition, or quality. The new line of Frozen Pastas are USDA Certified Organic and feature nutritious, gourmet-quality ravioli and tortelloni in six plant-powered delicious flavor varieties. Woodstock’s Frozen Pastas are available in vegetarian and vegan varieties with up to 16 grams of protein per serving. Packed with unique flavor combinations and high-quality ingredients, Woodstock’s Frozen Pastas are available in Organic Vegan Red Lentil and Eggplant Ravioli, Organic Vegan Butternut Squash Ravioli, Organic Vegan Garlic and Roasted Veggie Ravioli, Organic Spinach and Cheese Ravioli, Organic Four Cheese Tortelloni and Organic Cauliflower and Cheese Ravioli.

Wonder Monday Low Carb, No Sugar Added, Gluten Free, High Protein Cheesecakes

Our mission is to reimagine your favorite desserts with no sugar added, clean ingredients, and the delicious taste you know and — starting with the cheesecake. Wonder Monday cheesecakes have less than 2 grams sugar, less than 3 grams net carbs, with 9 grams of protein and are gluten free. ur unique edge is that our cheesecake actually tastes like the real deal — thanks to our application of our sweetener blend. We’ve spent years developing recipes for low carb, high protein desserts that taste delicious, by using allulose, a naturally occurring rare sugar that isn’t commonly used in many healthy snacks available in the market. Since launching online, our cheesecake is incredibly well-loved with over 1,200 five-star reviews.