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Cold Foods Industry News

Equity firm buys Sunrise Growers, Frozsun

June 26, 2008

Private equity investor Sun Capital Partners Inc., Boca Raton, Fla., said it acquired the Placentia, Calif.-based affiliates and subsidiaries of fresh strawberry packer Sunrise Growers and its frozen strawberry processing business, Frozsun Foods. Terms of the deal were not disclosed. Officials noted that Sunrise sells under its own brands as well as through its customers' private label programs. Its frozen berry operations annually produce more than 130 million pounds of processed strawberries and other fruit products.
"We are very pleased to join forces with Sun Capital Partners," said Edward Haft, Sunrise-Frozsun president and chief executive officer. "This partnership will further enable us to executive our strategic initiatives in the areas of product innovation, fruit sourcing, operating efficiencies and food safety -- moving Sunrise towards its goal of driving profitable growth for our loyal customer base."

KEYWORDS: frozen fruit frozen strawberries frozen strawberry processing

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