Riviana Foods Inc., a Houston, Texas-based subsidiary of Ebro Foods S.A., launched Minute Steamers, which heats in the microwave in its own steamable bag inMinute Steamer rice only four minutes.

Available in Whole Grain Brown Rice, White Rice and a variety of flavorful mixes such as Broccoli and Cheese Rice, Spanish Rice, Fried Rice and Brown & Wild Rice with Vegetables and Macaroni and Cheese, Minute Steamers are a go-to staple for any meal.

"Making the right food choices can be a challenge for families. It's even more of a struggle when balancing a household and busy schedules," says Paul Galvani, vice president, marketing. "Minute Steamers embodies our commitment to helping time-crunched families striving to put a homemade meal on the table and still deliver a meal that is healthful, affordable, convenient and flavorful."

The new Minute Steamers are rolling out nationally with distribution in the frozen food section of Walmart.