Grocery Manufacturers Association to relaunch as Consumer Brands Association in 2020
GMA’s new advocacy agenda represents the broader interests of a modern CPG company.
The Grocery Manufacturers Association (GMA), Arlington, Va., announced it will become the Consumer Brands Association (CBA), effective January 2020.
“We represent an industry of iconic brands that are innovative, forward-looking and touch the lives of every American,” says Geoff Freeman, president and CEO. “As the new Consumer Brands Association, we are making a game-changing shift to unite the totality of the consumer packaged goods (CPG) industry around a focused, proactive agenda that aligns with the values of the brands we represent and the consumers they serve.”
GMA’s new advocacy agenda represents the broader interests of a modern CPG company by focusing on four core pillars—enhancing packaging sustainability, championing smart regulation, creating frictionless supply chains and building trust in CPG, while also advancing a narrative about the industry’s vast social and economic impact.
The new leadership team to drive forward the new agenda includes Bryan Zumwalt, executive vice president of public affairs; Dr. Betsy Booren, senior vice president of regulatory and technical affairs; Stacy Papadopoulos, general counsel and senior vice president of operations and special initiatives; Brandon Partridge, senior vice president of member engagement; Mike Gruber, vice president of federal affairs; Tom Madrecki, vice president of supply chain and logistics; Katie McBreen, vice president of communications and research; Bill Pappas, vice president of accounting and finance; and Meghan Stasz, vice president of packaging and sustainability.