The Grocery Manufacturers Association (GMA), Arlington, Va., announced it will become the Consumer Brands Association (CBA), effective January 2020.
“We represent an industry of iconic brands that are innovative, forward-looking and touch the lives of every American,” says Geoff Freeman, president and CEO. “As the new Consumer Brands Association, we are making a game-changing shift to unite the totality of the consumer packaged goods (CPG) industry around a focused, proactive agenda that aligns with the values of the brands we represent and the consumers they serve.”
GMA’s new advocacy agenda represents the broader interests of a modern CPG company by focusing on four core pillars—enhancing packaging sustainability, championing smart regulation, creating frictionless supply chains and building trust in CPG, while also advancing a narrative about the industry’s vast social and economic impact.
The new leadership team to drive forward the new agenda includes Bryan Zumwalt, executive vice president of public affairs; Dr. Betsy Booren, senior vice president of regulatory and technical affairs; Stacy Papadopoulos, general counsel and senior vice president of operations and special initiatives; Brandon Partridge, senior vice president of member engagement; Mike Gruber, vice president of federal affairs; Tom Madrecki, vice president of supply chain and logistics; Katie McBreen, vice president of communications and research; Bill Pappas, vice president of accounting and finance; and Meghan Stasz, vice president of packaging and sustainability.