Articles Tagged with ''consumer packaged goods (CPG)''

FromtheColdCorner-Cook
FROM THE COLD CORNER

Forecasting 2025 Trends

Fresh, convenience foods have the potential for a big year ahead.
Kelley Rodriguez, Editor in Chief
Kelley Rodriguez
October 18, 2024

Focusing R&D on marrying convenience and nutrition will be key for F&B manufacturers and processors to keep the consumer engaged, win the shelf space and maintain pricing power. 


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Chandra McCormack Acosta CFO

Acosta Hires Chandra McCormack as CFO

October 2, 2020

Acosta, a full-service sales and marketing agency in the consumer packaged goods (CPG) industry, announced the appointment of Chandra McCormack as Chief Financial Officer (CFO), effective immediately. McCormack is an accomplished CFO with 25 years of financial leadership experience in public and private companies, including nearly 20 years in the consumer packaged food and product industry.


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InContext Solutions VR lab

InContext Solutions opens virtual reality innovation center on East Coast

These virtual simulations allow retailers and CPGs to create and modify new concepts and test concepts with consumers before investing in production or transforming in-store experiences.
June 15, 2016
InContext Solutions, a Chicago-based provider of web-based virtual reality (VR) shopper and retail solutions, opened its first East Coast office and VR innovation center in Summit, N.J.
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Price Trak Andrew Rumpelt

What is the future for digital coupons?

During the past three or so years, the digital players have undergone significant changes to adapt to the changing demands of both retailers and brands.
Andrew Rumpelt
May 31, 2016
Find out what companies are doing to marry purchase data to execute programmatic targeting or one-to-one targeting.
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Retail Solutions unveils shopper marketing optimization solution for brands

RSi's shopper marketing optimization solution will help CPG shopper marketers understand and monitor shopper marketing budget and its effectiveness.
March 22, 2016
Global retail analytics leader Retail Solutions Inc. (RSi), Mountain View, Calif., introduced the new shopper marketing optimization (SMO), a solution that helps consumer packaged goods (CPG) shopper marketing teams plan, execute and measure events in an end-to-end workflow solution.
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Data shows rise in health-related claims on product packaging

To earn customer loyalty and sales, manufacturers and retailers need to provide accurate and expanded product information.
March 15, 2016
Consumer demand for healthy items and product transparency continues to shape the food and beverage marketplace, according to Gladson, a Lisle, Ill.-based provider of digital product content for the consumer goods industry.
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