Items Tagged with 'Daymon Worldwide'

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5 Questions with Jim Griffin, Executive Vice President at Daymon

Private Brands continue to be a contender in the refrigerated and frozen food space
April 24, 2023

Trust in Private Brands is at an all-time high, with private brand consultant Daymon’s proprietary research showing 89% of consumers trust Private Brands just as much as if not more than National Brands.


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Report outlines private label trends for 2020 and beyond

Retailers who want to win in the perimeter must adapt to change in the form of private label development, innovation and customization.
November 14, 2019
A new report from Daymon, Stamford, Conn., reveals the key trends driving change in fresh and the action steps retailers must take to innovate and lead in 2020 and beyond.
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Study unveils what’s next in private brand innovation

As retail undergoes significant change, private brands are setting the pace for the rest of the industry.
April 11, 2019
Daymon, Stamford, Conn., released the latest edition of its “Private Brand Intelligence Report,” which delivers an inside look into the emerging trends and strategies of private brand programs.
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Report: Private label vs. national brands

The findings reveals that 85% of respondents state they trust private brand products at least as much as national brands.
February 21, 2018
Daymon, a Stamford, Conn.-based subsidiary of Advantage Solutions, released its first-ever Private Brand Intelligence Report, which provides a “State of the Industry” analysis on how private brands stack up against national brands.
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Study: Ingredient fears reduce consumer enjoyment at mealtime

40% of consumers have lost enjoyment of the foods they eat due to safety and quality concerns.
March 31, 2017
With consumer fears escalating about potentially harmful ingredients in food and personal care products, a survey from Daymon Worldwide, Stamford, Conn., reveals that 40% of consumers have lost enjoyment of the foods they eat due to safety and quality concerns.
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